Maximize your products' potential with IPAS. Evaluate concepts considering category, innovations, competitors, and consumer preferences. Design a high-reach portfolio and select successful innovations based on consumer needs, minimizing cannibalization risks and understanding the profile of your potential consumers.
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Maximize your products' potential with IPAS. Evaluate concepts considering category, innovations, competitors, and consumer preferences. Design a high-reach portfolio and select successful innovations based on consumer needs, minimizing cannibalization risks and understanding the profile of your potential consumers.
