Brand Awareness is a multidimensional tool that will allow you to know the strengths of your brand and its positioning in the market. Its methodology will help you generate different segmentations to understand the consumer's relationship with your brand in aspects such as: reputation, perception, archetype and customer service. 

It will allow you to know the relevance of your brand in the decision-making process and its contribution to the market share; Additionally, you can include modules to measure other relevant aspects with an impact on your brand health.